Ever wonder why some people’s faces are showing up in search results? How do they do that? Well we are the masters now of getting people faces on Google listing.
If the value of this isn’t obvious, consider this: according to one study on the impact of rich snippets on traffic, the number of clicks increased by 150% once the rich snippet was added. This is one of those opportunities to give yourself an almost unfair advantage in Google.
About the Author: Will Birch SEO Guru is the Strategic Director of a web design company in Australia called Wildenis Creations. Naturally this article is connected to Will’s Google+ profile. It also links to Twitter but that has nothing to do with authorship.